The CAO Bulletin. Revisited.
Let's put life back into the magazine.
- Jenna Rink. 13 Going on 30. 2004
I have been editor of this fine publication (aka The CAO Bulletin) since 2007. I was invited to take over the helm by then president Dr. Robert Hatheway, freeing the path for Dr. Gerry Zeit to begin his long climb up the ladder of CAO stewardship. Any way you slice it, eleven years, a full one-fifth of my life, is a long time to be doing anything, let alone this gig. I’m happy to report its still a good time and as long as it is still fun (it is) and as long as I haven’t been fired (no pink slip…yet) I’ll keep doing what I’m doing; with your permission of course.
While the Bulletin has been tweaked here and there, the CAO’s beloved, beleaguered bastion of information has not had a major revision since aught seven. A lot has changed since then. Facebook and Twitter were in their infancy. 2007 was the first year of the (gasp) iPhone and the first Tesla automobile. Mitt Romney, Rudy Giuliani, John McCain and Mike Huckabee contested the Republican nomination, while Hilary Clinton, Barack Obama, John Edwards and Ron Paul did the same for the Democrats. And Donald Trump was right where he really belongs: safely entrenched on the set of The Apprentice. Needless to say, a lot has changed over eleven short years.
Orthodontics has seen its fair share of change too. The Bulletin covered the inclusion of Temporary Anchorage Devices (TADS) into routine practice. CBCT was an emerging technology and customized smile design systems were just getting started. 2007 saw self-ligating brackets really come into their own along with clear aligner therapy cementing its place in the orthodontic armamentarium. At present, Direct-to-Consumer orthodontics and corporate practice are just two of the latest challenges to the profession. Rest assured, the Bulletin will remain around to cover it all.
Back in the day, I used to love to buy a Globe and Mail newspaper from the box on the corner on a Saturday morning. I’d bring it home and read it cover to cover while polishing off bowl after bowl of Lucky Charms breakfast cereal. It seemed that there was a lot more time back then for this simple, guilty life pleasure. It was the certainly the most delicious way to digest the news of the week. I haven’t bought a newspaper or eaten a bowl of Lucky Charms in years (I swear to the former, not so much to the latter). Now the news comes instantaneously from cyberspace to the comfort of my couch via the miracle of the CNN iPad app that keeps me informed for the entire 30 second duration of my now significantly reduced attention span. We all loved the Bulletin, but none of us on the Board have any hesitation to revamp its format into something that is today’s true voice of communication to the membership.
Be sure and keep your Spring 2018 edition of the Bulletin; its destined to become a collector’s item. What you are reading now is the new Bulletin. It is shorter, easier to read and more relevant to the current pulse of the organization. The material contained within will efficiently relay what you need to know and direct you where to get more information when you need it. The Bulletin will be delivered to you electronically, to the device of your choice, on a more frequent basis. We hope to make it more interactive; if you see something you like, send us a note. If you see something you don’t like, please do the same. Really. It may take us a bit of time to get up to speed (pun intended) but we will get there. This should be fun, and every one of us is along for the ride. Like it or lump it, it’s time to enter the 21st century.
To Infinity and Beyond!
Thanks Buzz. Couldn’t have said it any better myself.